History:
Men did not wait for the 21th century to wear makeup.
Several artists rocked makeup in the past: Kiss group members, the singer of the Cure…
Moreover, aristocrats and royal men figures used to wear makeup: Louis XIV for instance applied powder on his face, which was a common practice at his time.
During the antiquity Egyptian and Roman men also wore makeup especially during ceremonies.
Today:
Nowadays, men still wear makeup.
However, their relationship with makeup seems different.
I noticed that more and more men wear makeup. They do not necessarily apply makeup for special occasions or as part of a « costume » (black and white picture below). Some wear makeup on a daily basis, to express themselves.
In fact, made-up men are more and more democratised and unveiled.
In the recent years, male beauty gurus have been developing (especially on YouTube and Instagram): James Charles, Jefferie Stars among others. I have seen several men rocking makeup in the streets (during PFW and all year long).
What’s more, brands foster makeup and cosmetics especially adapted for men (which did not exist a few years ago).
In fact, Chanel launched a men makeup line called « boy » in 2018.
Furthermore, many brands sell men cosmetics: Dior, Clinique etc.
Conclusion:
Men started to wear makeup a long time ago. However, today an increasing number of men (WHETHER THEY ARE STRAIGHT OR NOT) wear makeup and apply cosmetics.
Why should makeup only be considered as a girl thing? Men are as legitimate as girls to wear makeup.
So whatever your sexuality is, wear makeup/cosmetics if that’s what you want to do (try to let your skin breathe whenever you can though) or rock a bare face if that’s what you’re comfortable with.
Feel free to share your thoughts in the comments.
XO
LFB
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